Zalando Spring '20
Zalando SS20 Campaign
’Goodbye Stereotypes, Hello Zerotypes’
Embracing Zalando’s ‘Free to Be’ brand ethos, the 360° campaign is a celebration of a world where people are liberated from stereotypes so that they are free to be as they are, with absolutely no type to define them.
Photographer: Tom Craig
Stylist: Cathy Kasterine
Hair: Eliot McQueen
Make up: Bea Sweet
Director (TVC): Leila and Damien
Director (social): Kreuzberger Kind
B-roll photographers: Katie Burdon and Gabriel Stokes
Senior Art Director: Gabriel Stokes
Agency: Mother London
Talent: Emily Viviane, Grace Anderson, Sofia Sjöberg, Sofia Pavlovic, Arnaud Lin, Ben Sherell and Danilo.
Local production: Primo