Brand relaunch campaign for Galeries Lafayette implementing fresh new branding, typography and art direction, and featuring exciting French talent who themselves epitomise the fashion institution's ethos of 'Le Nouveau Chic', through print, OOH, TV, digital and social advertising.
Photographer: Paola Kudaki
Director: Dan Gianini
Stylist: Ondine Azoulay
Creative Directors: Erik Torstensson & Brendan Peer
Art Direction & Design: Gabriel Stokes
Agency: Wednesday