Zalando Premium Campaign
’Real Life Luxury’
Luxury can mean different things to different people. It can mean escaping into nature, spending time with the family, following your shared dreams together with friends, but it can also be the freedom to express your individuality.
To represent Zalando’s new luxury and premium collection, we defined true luxury as real life experiences with real people by inviting a colourful cast of intriguing individuals from in and around the beautiful town of Monnickendam, The Netherlands, to tell us what real life luxury means to them.
Photographer & Director: Felix Cooper
Stylist: Dogukan Nesanir
Hair: Eva Copper
Make up: Siddhartha Simone
DOP: Jack Exton
Social Videographer: Thomas Wootton
Social Photographer: Maxime Cardol
Creative Directors: Gabriel Stokes & Fabian Roessler
Agency: Kolle Rebbe
Casting: Lisa Dymph
Production: 27km